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Community Led Initiatives appoint new Non-Executive Director

Community Led Initiatives (CLI) is delighted to have appointed Emma Dutton MBE as a Non-Executive Director.

Emma has extensive experience in complex business-to-business sales, go-to-market strategy and expertise in the human factors in business strategy and sales.

Emma’s first career in the military included five tours of Afghanistan, for which they were honoured with an MBE in 2015. In 2016 Emma founded Applied Influence, a specialist growth consultancy that uses military intelligence-grade methods to deal with the toughest sales challenges of some of the world’s biggest businesses.

Peter Atherton, CEO of CLI welcomed Emma to the CLI Board:

“With Applied Influence, Emma has successfully utilised their previous career experience to enable businesses to build powerful human connections that help them serve their customers better. I know having Emma’s expertise in human-centred growth to support CLI’s Board and executives in the next phase of growth and evolution will be of great benefit to our organisation. Welcome to our Board.”

Emma commented:

“I’ve seen first-hand the extraordinary impact CLI has on the people it supports. and I’m honoured to join the Board of this incredible and important organisation. CLI is a fast growing and highly recognised leader in its field, renowned for delivering top-quality lived experience expertise in a growing set of areas including Criminal Justice, substance misuse recovery, and housing. The next chapter for CLI is an exciting and important one, which will see us increase the number of lives positively impacted across more areas and geographies. It’s a chapter I’m delighted to be able to support.”   We look forward to benefiting from Emma’s expert input into our CLI Board.

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